THE
BRAND EDIT

A creative, design & strategy partnership for all your big ideas, goals, and moving pieces.

YOUR BRAND CALLED.
IT NEEDS ANOTHER BRAIN.

Being a business woman means your brain is ALWAYS on.

One minute you’re recording your reel for the 5th time, the next you’re questioning:

Should I launch this now?
What should I post?
Something's off... What is it?!
I feel like I want to add a new offer.
Is my pricing too high?
Should I do an event?
Do I need to update my website first?
Do people even care about my content?
What should I charge for this workshop?

You have all these great ideas... but they end up sitting half-finished, waiting for the “right time,” or getting lost in everything else on your plate.

That's why we created The Brand Edit.

After working with so many visionary women, we realized what they needed beyond strategy and design was someone to untangle the chaos behind the scenes, simplify the next step, and turn "I have an idea..." into "It's happening."

Let's Chat!

THE BRAND EDIT SCHEDULE:

Whether you book a one-time Brand Edit or choose an ongoing partnership, think of this as having a second brain in your corner, one who just happens to have expertise in strategy, marketing, messaging, psychology, and design.

MORNING: STRATEGIC PLANNING

We'll spend our first 2-3 hours sorting through your business's priorities & working through challenges. Depending on your goals, we might:

Brainstorm content ideas
Refine or build an offer
Plan an upcoming launch
Align content with Human Design/Astrology transits
Map out an event or retreat
Review your messaging
Audit your website
Improve your workflow
Work through visibility wounds
Discuss other business challenges

AFTERNOON: CREATIVE SPRINT

After we strategize, I'll spend the remainder of the day bringing your goals to life through design implementation. This could include:

Carousel / social media posts
Promotional graphics
Event or workshop materials
Launch assets
Presentation slides
Service or pricing guides
Business card updates
Worksheet/workbook design
Brand collateral
Light website updates

FOR THE WoMEN WHO...

Know they need to show up consistently, but end up freezing in front of the camera or re-recording a reel 4 times

Keep bouncing between updating their website, creating content, launching a new offer, and starting a newsletter... and end up with ZERO progress

Have more ideas than time (or don't know which ideas to prioritize)

Feel like they’re doing a lot, thinking a lot, planning a lot… but somehow not moving the needle

Jump the gun when they get a big idea & need someone to slow them down and plan out the details with them

Know their work is valuable, but question what to post & if anyone even cares??

Want marketing strategies that actually work with their strengths, schedule and energy levels instead of generic, conflicting advice that tells you to just network and hustle

Want a creative partner who can think alongside them, challenge their ideas, and tell them "Here's what I'd focus on first."

IN OTHER WORDS, THAT MEANS...

Getting weekends with the kids back because you already sorted through the 37 open tabs swirling in your brain

Actually being done after a day with clients instead of switching to Claude to put your marketing hat on

A fun date night reconnecting with your partner instead of wasting 4 hours on Canva for one post

Feeling refreshed in the morning because you didn't have to stay up until midnight thinking about your business

That wine night you keep saying you have to do with your girlfriends but never seem to have time for

The freedom to still be hands-on with your brand (it's YOURS , after all!) but not have it take over your life

Actually enjoying your work again because you get to focus on what you love, NOT marketing

Strategies that fit your life, energy, schedule & responsibilities, not ones that expects you to burn out in order to sell

The Brand Edit Day

The Brand Edit Partnership

Does not shut up about Astrology, psych & Human Design

Swears a $#*@! ton

Is a 3/5 Emotional Generator

Needs coffee by 9 am STAT

Will pet every dog she sees

Has the TV on at all times

Hey, Girl! It's Sim — Designer & Strategist in Sun Prairie, WI

As a woman of color with a big personality, I spent years hearing I was too loud, too opinionated, too much.

So I became more digestible.

More polished.

More “professional.”

But, it was never enough. Because I could only last so long pretending to be someone I wasn't.

I learned that misaligned branding (personally & professionally) drains you.

I realized that I didn't need to dilute my voice, because the right people will actually respect it.

Now, I blend design, psychology, and energetics to help personal brands and heart-led small business ladies build brands that actually feel like them.

Because aligned branding isn’t just aesthetic.
It’s freedom.

Learn More About Sim